How Long Should A Kickstarter Campaign Be

The first 48 hours of a campaign can give creators the early push they need to reach their funding goal.

How long should a kickstarter campaign be. How long should a Kickstarter campaign be. This next visualisation shows what proportion of. The actual set-up is quite fast if you are disciplined in your approach.

A rule of thumb would be the more money you need to raise the longer your campaign should be so lets say you want to raise twelve thousand dollars it would be best to make it around the 30 days mark. In fact the script is the most important part of your video because its your hook and sales pitch. Kickstarters very own Kickstarter School also recommends a shorter campaign length.

But the busiest periods in any campaign are usually at the very beginning and the very end so there is less logic to stretching to the maximum 60 days unless you have a specific reason for doing so. Thats a pretty broad range but it depends largely on the type of project and how completed it is. Most projects should set their campaigns to run between 14 and 35 days.

We recommend setting your campaign at 30 days or less. If your project goal is 25000 or more we recommend the longer end of that range Consider your end date as well as your start date. Campaigns with shorter durations have higher success rates and create a helpful sense of urgency around your project.

Why you need to create an customer avatar and how to do it. Conventional wisdom suggests that longer campaigns have more time to draw in money and are therefore likelier to succeed. I firmly believe that upon finishing the kickstarter you should have a game in your customers hands ideally between 6-8 months.

The amount of time it takes to build a project page may vary depending on your projects scope and size. We are currently trying to decide upon a campaign. In this episode youll learn.